Non-Linear HQ
670 Bitner Rd, Suite A1
Park City, UT 84098

Non-Linear EU
A. Weizenbergi 20-1
10150 Tallinn, Estonia

Plan

Your

Route

In

Seconds

And

Save

Hours

(From A, to B, to Z. ­čÜÉ)

Straight Away® Poster

Map your stops with a snap of a photo and optimize for the fastest route in seconds.

Project Synopsis

Project Synopsis

S

Challenge

Mobile phones revolutionized navigation. There are great Apps for getting from point a to b, but when your route goes a to b to z, folks were left wanting.

Approach

To start users can create their route with the tap of a button. Simply snap a photo of your manifest and Straightaway magically creates a route for you. Want to get there faster? Simply optimize your route. And at the end of the day when youÔÇÖve made all 172 deliveries, why not celebrate that?

What We Did

Information Architecture, User Experience Design, Brand Design, Visual Design, Prototyping.

Straight Away App Launch Screen
Straight Away Welcome Screen
Straight Away Capture Prompt Screen
Straight Away Photo Capture Screen
Straight Away Processing Screen
Straight Away Stops Added Screen
Straight Away Route Preview Screen
Straight Away Route in Progress Screen
Straight Away Turn by Turn Screen
Straight Away Route Complete Screen
Integrated Reasoning®
Atria®
Elva®
DonorPal®
Bloom®
Perimeter Watch®
Bao Society®
MetaDrop®
Brightech®
TALA®
Straight Away®
BLNK®
General Motors®
Uplinq®

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